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Baby Jock ads

Print campaign for pedal-free bikes which encourage healthy, active lifestyles for children.

Bodycopy: When children are active, they sleep better, which means they’re mentally, emotionally and physically stronger. This is just one of the reasons that Baby Jock has made it easier to get up and go with its Street Edition and Limited Edition bikes. Baby Jock bikes are pedal free, for a less frustrating ride. They’re tough, so kids can play like kids. And their steering limiter, safety grip, gradual breaker, and reflective stickers mean that your child’s ride isn’t just fun, it’s safe. Get your child just what they (and you) need, more ZZZ’s, at